Emami Fair & Handsome, has been specially designed for men by Indian and International Skin care Experts, using scientifically tested and clinically proven combinations of Natural Vitamins, Anti-Irritants, Sunscreen filters that protect the skin from harmful UVA and UVB rays of the sun.It uses one of the most widely tested and demonstrated skin lightening active technology, Vitamin B3, that safely works from within to lighten the skin and the dark spots.The advanced formulation has been designed with a combination of special micro absorbers that absorb away the excessive oil and sweat, leaving your skin feeling fresh, sweat and oil free, keeping you looking fair and fresh for long.